Guide To Latest Swimwear And Apparels Trending This Summer

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By Ritu Bhakuni - Web Analyst Jan 16 2023 Share this blog

If you think chic versatile clothes are not summer-appropriate, think again.

Whether you are looking for casual apparel, formals, party dresses or beachwear you can benefit from this guide listing wardrobe essentials with the latest swimwear and apparel trending this summer.


Fashion retailer and online catalog brand Venus features trendy swimsuits, lingerie, dresses, rompers, handbags, hats and other accessories that will get you summer-ready without breaking your bank. You can take a look at their Lingerie Sale offering 30-70% discount, Swim clearance 2023 sale with maximum 70% off and 80% off on Markdown Sale or apply other coupons to benefit from exciting savings.

Here is a list of latest swimwear and apparel trending this summer at Venus website:

1. Linen

Breathable durable hypoallergenic fabric that does not cling and dries quickly during rising temperatures is favorable. Since linen is made with sustainable and recyclable plant-based materials, it is one of the appropriate fabrics for summers.


A short sleeve organic linen shirt put together with linen blend high-waisted pants, a scoop neck tiered dress, drawstring shorts and a tank top matched with cotton-linen sun hat can give a cool casual look. Shop comfortable cotton tops from Venus under $30.

2. Summer Work Wear

Based on your long office hours, the intense work atmosphere and commute time, it is important to pick apt corporate clothes. Depending on your personal style including choice of color and fabric, you can start by dressing in the basic summer essentials and pair with exciting accessories to add a pop of color.


Loose blouses, light layers, formal overshirts, button-up shirt and skirt, suitable A-line or pencil skirt along with bright intricate abstract patterned tops can give a professional look.

3. Bright hues

While muted pastel, gray, ivory, blush colors can give a chic look, vivid hues scream summer and ensure you stay fresh throughout. You can also mix or match contrasting colors or bold patterns.

A festive-looking mini, slinky icy blue midi, black sleek cut-out, bright blue ribbed-knit halter neck, vibrant layered cutout bamboo-blend jersey maxi, rib jersey cutout tank dresses are in style this summer. You can shop for bright colored dresses, tops, bottoms and claim additional 50% discount.

4. Florals

Besides colorful and patterned clothes, floral pattered dresses with small buds, bold blooms, vintage flowers and perennial or pansies prints across the fabric styled with open-back shapes or puff-sleeves add a feminine touch and give a comfortable look.

A  floral-print cotton blend maxi, crepe or shirred mini, vintage-inspired ruffled plisse-georgette midi, fit & flare or midi shirt dress with flare sleeves, tiered, patterned, relaxed gathered details and coupled with flatform espadrilles can give the perfect breezy summer look.

5. Night wardrobe

Dressing for social events during summers does not mean you sacrifice style for comfort. Your party wardrobe can include different styles, textures, silhouettes, shorter hemlines that can be ornamented with minimal details and keep you comfortable all night long.

Easy-to-wear sparkly slip dresses, sequin mini with cut-out details, crystal-embellished fitted dress, cutout midi, mesh mini with lace trims, chic drop shoulder dress, metallic fit-and-flare dresses with platform heels, a shirt sleeve gauze A-line dress with comfy shoes and more are available at Venus, where you can claim maximum 80% discount on dresses.

6. Beach outfits

Hit the shore with cotton sheath, floral waist cut-out or A-line midi, pleated fit & flare, tiered wrap, crepe or printed cotton midi, polka-dotted, striped, crepe shirt mini, bodycon dresses that are best for sunbathing or leisure activities.

You can also opt for a beach shirt and denim shorts, bandeau with high-waisted trousers, knit cover-up one-piece, short beach crinkle textured kimono, tie-front top and tiered skirt set, oversized kaftan coordinated with studded sliders or strappy sandals.

7. Swimsuits

Sporty, streamlined and stylish swimsuits or bathing suits for water-based activities (like diving, surfing) can range from affordable to luxury tankinis, basic cupped swimsuit, strappy crepe wrap playsuit and one-piece suits that are designed for professional and competitive sports.

You can specifically look for swimsuits that provide complete coverage (to avoid chaffing or discomfort), made from reliable chlorine-resistant materials, offer UV protection and enhance overall performance. Checkout the Venus Summer Holiday Gift Sale Guide to get maximum 40% off.

8. Bikinis and Monokinis

If you are looking for something beyond one-piece swimwear, a bikini (two-part swimsuit), a monokini (topless swimsuit) or a two-piece toweling bikini set along with matching hat and natural espadrille or mule sandal is the way to go!

You can also try ruched, ribbed twist bikini top, crinkle detail button-down shirt worn with tie-side bikini bottoms or mini skirt in padded edge, frilly, textured sheer details available on Venus at 50-60% off.

9. Athleisure and Loungewear

Activewear made with performance textiles like cotton, sweat-wicking polyester, breathable materials and flexible fabrics best for functional and strenuous exercises, keep the body cool and skin free of rashes.

Relaxed nightclothes matching sets including a short-sleeved pajama shirt set, floral shorts crop top sets in polka dotted design, animal prints or waist midi dresses, drawstring jogger pants and flowy dresses, stylish jumpsuits, matching sets & more are must-haves. Buy newly arrived sleepwear from $30.

10. Sustainable swimwear

Latest swimwear and apparel trends this summer embrace ethical, eco-friendly and sustainable use of recycled materials, ocean waste to create adjustable straps, removable padding and affordable swimsuits.

Natural biodegradable materials like beech wood and ecological fishing net fibers help to create cute ruffled necklines and soft shirring, micro plastic-free polyester is lightweight and fast-drying, while swimwear made from Econyl® regenerated nylon lasts 2x longer and provides UV protection.

Befriend cotton, linen, chambray, jersey, lightweight seersucker fabrics and avoid synthetic nylon, acrylic, polyester and fleece like materials to stay cool all summer. Shop for any of the listed summer staples from Venus app or website and benefit from savings. New users specifically can get 15% off, while Insider deal offers $15 off + free shipping on first order. Returning customers can also apply coupons or promotional codes to get additional 50% off, use birthday deal to get $15 gift certificate during checkout to benefit from any online deal